OVERVIEW

Appalachian Arts Alliance, a non-profit organization based in Charleston, West Virginia, dedicated to preserving and celebrating the cultural traditions of Appalachia through music, craft, and storytelling. The identity uses a bold and fun typeface that emphasizes visibility and legibility. It is set around the brandmark itself to achieve cohesion, scalability, and ease of use. Simple color with a strong monogram-type logo makes the organization appear fun and flexible.

SERVICES

Creative Direction
Visual Identity Design
Merchandise Design
Social Media Direction

Cole Hansen

Graphic Designer in Duluth, Minnesota